Dallas/Horsham, Pa. – Accor North America (ANA), a division of
Accor Hospitality, has announced that it will pilot the Green Key Eco-Rating
Program (Green Key) within its portfolio in the United States in 2010. According to the
company, Green Key is the first program of
its kind to rank, certify and inspect hotels and resorts based on their
commitment to sustainable “green” practices; the Accor North America pilot will
involve 20 properties.
The ANA pilot will
include representatives from the Motel 6, Sofitel and Studio 6 brands; those
properties selected for the pilot will participate in the entire Green Key
certification process, which includes:
· The comprehensive 150-question online self-audit
covering a broad range of operational
areas and sustainable practices;
· Being ranked from 1 to 5 Keys based on
responses to audit questions;
· Receipt of a performance report with
recommendations, best practices and potential areas for improvement and savings;
· Listing on the
www.greenkeyglobal.com website, a
valuable resource for environmentally-conscious
travelers;
· Access to online member resources and
tools;
· Onsite verification of self-audit responses
by Green Key auditors.
In the course of the pilot, ANA corporate
leadership will evaluate the program and decide whether to move forward with a
larger rollout throughout the United States.
“Accor is widely recognized within the global
hospitality industry as being a leader in sustainability initiatives,” said Tony
Pollard, Managing Director of
Green
Key Global. “We are
confident that Green Key will become an important part of Accor North America’s
efforts to protect and preserve the environment.”
The cornerstone of the Green Key program is its focus on
sound sustainable practices specifically for the lodging industry. The audit
was developed by two leading
environmental engineering firms with support from the Canadian Government to
withstand the scrutiny of a wide-range of environmental experts; the program had
been operating exclusively in Canada since 1997 prior to its launch in the
United
States this September. There are currently
more than 1,200 Green Key members, including 21 Accor properties in Canada.
“Our Green Key properties in Canada
have touted the environmental, financial and marketing benefits of the program
for several years,” explained Renée Swoger, Manager of Energy & Environment
Services for Accor North America. “We have been waiting for Green Key to
migrate to the United
States for some time; needless to say, we are
eager to launch the pilot.”
For more information on Green Key or to register your
property now, visit
www.greenkeyglobal.com, call +1.888.752.7061 or email
info@greenkeyglobal.com.
About
Accor North America:
Headquartered in Dallas (Carrollton), Texas,
Accor North America operates more than 1,000 upscale and economy properties
including nationwide economy leaders Motel 6, Studio 6, Ibis, Sofitel Luxury
Hotels and upscale Novotel locations in the U.S., Canada and Mexico.
For more information, visit accor-na.com.
About
Green Key:
The
Green
Key Eco-Rating Program is the first of its kind
to rank, certify and inspect hotels and resorts in North
America based on their commitment to
sustainable “green” operations. The program was originally developed for the
Hotel Association of Canada by a leading environmental
engineering firm with funding from the Canadian Government. Designed
specifically for hotel
operations, the Green
Key Eco-Rating Program is a comprehensive
environmental audit that will allow each participating property to benefit on
several fronts – cost savings, increased bookings from environmentally conscious
consumers and meeting planners and responsible corporate citizenry. In the
United States
Green
Key is a joint partnership
between the Hotel Association of Canada and LRA Worldwide,
Inc.; for more
information, visit www.GreenKeyGlobal.com.